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clips: Coville |
Allow
me to introduce myself. Thanks for looking into
Freak Traction owned by (myself) Matt Kechele.
I started Freak Traction for the simple reason
I wanted to offer something different and try
to make some contributions to furthering the progression
of Surfing and Traction. Lets be honest, traction
has allowed surfers to take their approach to
new levels and heights. Surfers have a extra confidence
level with a nice sticky traction pad (arch if
you prefer) and a solid kick tail to give better
leverage through big power gouges or aerial approaches.
I have been around since the inception of the
first traction tail pads. Some would agree that
myself and good friend Jeff Klugel touted the
idea of a tail pad with a kick tail like a skateboard.
Now I’m giving up my age. In those days
I was just starting to experiment with the idea
of taking a skateboarding approach to my surfing
and busting airs regarded as possibly the first
with a repertoire of Aerial Tricks. I was instrumental
in the Start up of Xtrak traction this was a quest
knowing that there has to be a better way to make
Traction. The first goal was to produce a Pad
that actually stays on the board without peeling
up in the middle of your session. At this time
all the other traction was either slick, hard,
and would start peeling up at the kick tail. (Very
aggravating) Next was to offer something extra.
Kurt Wilson and brother Jim, Owners of Xtrak are
genius at inventing and developing. The big break
throughs in traction product developments came
with the idea of embossing extra textures on the
surface for a better stickier feel. I landed myself
a great job Xtrak quickly became the new Standard
I managed national sales and advertising concepts
along with building a excellent surf team.
After 12 years I was given the opportunity to
start my own product. Freak was a long time name
(in the back of my mind) that has developed to
describe a surfer with a exceptionally natural
gifted ability to do things on a surfboard that
are nothing short of awe inspiring. This is to
be the name of my new endeavor and my goal is
to build a team represents that name well!
The
Posi –Grip idea came as a challenge to offer
something unique and it worked in my favor as
an ultra light weight and thinner feeling pad.
The response has been great and word has it the
Posi- Grip thinner feeling works real well for
winter surfing with Booties on as well! Freak
started in 8 different Styles and the goals remain
the same to push the boundaries for better products.
Give a Freak Pad a go and see the difference in
quality, weight and durability! Hopefully you
can discover that you yourself are a FREAK, too!
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